The Seven Network has re-claimed the top ratings position from arch rival Nine, claiming victory for the ratings year for 2021 (OzTAM, 5 cities, 6pm-12mn). It is Seven’s first overall win since 2019.
Meanwhile, Network Ten scraped in to reclaim third spot from ABC.
For the weeks 7 to 48 — covering the period from 7 February to 27 November, and excluding the weeks around Easter and the Olympic Games — the Seven Network claimed 28.5% market share, followed by Nine (28.3%), Ten (17.8%), ABC (16.9%) and SBS (8.4%).
For the primary channels: Nine claimed top spot (20.3%), followed by Seven (19.6%), ABC (11.9%), Ten (11.1%) and SBS (5.1%).
The Nine Network also claimed #1 spot with 16-39 and 25-54 age groups.
Nine claimed the most-watched entertainment program of the year, with The Block (Winner Announced: 1.907m, Grand Final: 1.608m. 5 cities). Other entertainment highlights for Nine included Married At First Sight (Finale: 1.490m, Final Dinner Party: 1.263m) and Lego Masters (Winner Announced: 1.176m).
Ironically, Seven’s highest rating entertainment brands were titles that were previously on Nine: The Voice (Winner Announced: 1.463m, Launch: 1.439m), Hey Hey We’re 50 (1.355m) and Farmer Wants A Wife (Final: 0.932m). Ten’s highest rated entertainment programs included Oprah With Meghan & Harry (1.496m) and I’m A Celebrity Get Me Out Of Here (Opening Night: 1.106m) — though the latter appeared outside of the designated ratings season.
Seven topped the sports field with the AFL Grand Final: Melbourne v Western Bulldogs (3.051m) and the Olympic Games Opening Ceremony (2.654m), with Nine’s NRL Grand Final Day (Match: 2.206m) and NRL State Of Origin (1st Match: 1.933m, 2nd Match: 1.873m, 3rd Match: 1.742m). Ten’s coverage of the Melbourne Cup (Race: 1.213m) was its highest rated sports coverage.
The 2022 ratings year begins on 6 February and continues through to 26 November, with a two-week break over the Easter period.
Source: Nine For Brands
Data © OzTAM Pty Limited 2021. The Data may not be reproduced, published or communicated (electronically or in hard copy) without the prior written consent of OzTAM.