ABC’s channel re-branding continues, with ABC For Kids On 2 to be re-named ABC 4 Kids from Monday 2 May. The new logo bears a resemblance to that of ABC’s children’s channel ABC3 which launched in 2009.
The change is timed to coincide with the expansion of digital channel ABC2’s pre-school children’s line-up to include early mornings. From 2 May, ABC2 will broadcast ABC 4 Kids between 6.00am and 7.00pm as the early-morning ABC News Breakfast moves to ABC1.
Highlighting ABC 4 Kids new early-morning line-up is the new animated series of Bananas In Pyjamas followed by a new series of US program Sesame Street.
ABC 4 Kids will present programming aimed at pre-school age children, while ABC3 continues to broadcast programs directed at children age 5 and above.